#SoGMoodBoard Challenge

About the Challenge

The Moodboard Challenge is a popular Instagram Art Challenge encouraging artists to design a Character based on pictures, words and color keys.

We created this annual Challenge to support artists and also give young artists and newcomers a chance to get their work seen and criticised by professional artists from the industry.   Download our MoodBoard here to join the Challenge!

Campaign Period

  • May 12th 2021 Challenge Start
  • June 16th 2021 Challenge Deadline (extended)
  • June 26th 2021 Open House & Winner Announcement Live Stream

Join Emma and Meike during our Live Winner Announcement session on June 26th! Here‘s all you need to know:

11:00 CEST Open House (German)
18:45 CEST / 9:45 am PDT Open House (English)
19:00 CEST / 10 am PDT Winner Announcement

All sessions will be live and online available through live.schoolofgames.com

The Prizes you can win

1st Place: 500 EURO / 543 USD
2nd Place: 300 EURO / 326 USD
3rd Place: 150 EURO /  163 USD

4th – 10th Place: 40 EURO / 49 USD

Place 1-3 will be chosen by our team of judges including Lera Kiryakova, Stephen Anderson, Karoline Pietrowski, Amanda MacFarlane, Chihiro Howe, Madalena (madiearts), Yaroslava Apollonova and Meike Schneider. Place 4-10 are going to be picked randomly, so everybody has a chance to win, no matter what skill level!

Additional special Prize

Also, our partner Adobe is giving away a 1 year Creative Cloud Abo to one lucky winner! If you want to win the abo, draw the superhero character @meikearts designed for us in your own individual style (DTIYS) and use the hashtag #sogDTIYS2021. We will pick a random winner from that hashtag. You can join both challenges at the same time – the MoodBoard and DTIYS Challenge. Please don’t upload the DTIYS to the registration form below – just use the hashtag as we pick winners only from there!

How to join the contest

  • fill out the form below to register
  • like our challenge post and follow @school_of_games and @adobe_de on Instagram
  • use our hashtags #SoGMoodBoardChallenge #MoodBoardChallenge
  • post your artwork and make sure you’ve set your IG profile to „public“

Make sure you add  our Moodboard as a second picture to your Instagram post, so people  can see what inspired your Character Design!

Assets Download

Feel free to download and use any of the elements provided in our assets folder for your artwork creation. We also provide a PSD/InDesign file format template that you can easily import into your favourite app to create your artwork in the correct size!
View all our assets here.


Register for the contest here